City launching campaign to revive its image
The Daily Progress Tuesday, August 29, 2017 at 10 p.m.
An effort to help Charlottesville’s image and its businesses recover from the violent and fatal Aug. 12 white supremacist rally will include ads, hashtags and publicity campaigns emphasizing that the city “stands for love.”
But members on the campaign design team warned that the words must be backed by actions that address minority community concerns.
Efforts at repairing the city’s image include a three-tiered marketing plan that includes the phrase “Cville Stands For Love” and using #standforlove on the internet through the Virginia Tourism Corporation.
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